Keep an eye on the YouTube "Trending" tab specifically for the Indonesia region.

What makes Indonesian popular video unique is its . Western viewers watch a video alone with headphones. Indonesians watch in warung kopi (coffee stalls), on break at the factory, or huddled around a single phone with friends. The reaction—the laugh, the gasp, the "Astagfirullah" (Oh my God)—is part of the experience.

Isi 5 bakso, mi ayam, dan telur! Rasa bumbu juara banget. Kalian wajib coba di sini! Lokasi di cupuan 👇 #KulinerIndonesia #StreetFood #Foodie #MakanEnak

Despite the rise of Netflix, one statistic reigns supreme: Indonesia is consistently one of the top five countries in the world for YouTube consumption. For most Indonesians, YouTube is the internet.